Fifi’s By The Beach

81 Esplanade, Williamstown VIC 3016, Australia
+61 404 157 571
$$$ cafe
(193 Reviews)
Price Range $20–40

Nestled on the scenic Esplanade in Williamstown, Fifi’s By The Beach is not just a café; it’s a delightful culinary retreat that invites you to indulge in a world of flavors while soaking in the breathtaking views of the ocean. Whether you're starting your day or enjoying a leisurely afternoon, this café is the perfect spot to unwind and savor delicious fare in a vibrant, atmosphere.

As you step inside, or take a seat at one of the inviting outdoor tables, you’re greeted by an energetic yet relaxed ambiance. The friendly staff set the tone, ensuring you feel welcome as soon as you arrive. With an eclectic menu designed to please both casual diners and more discerning palates, Fifi’s offers a selection that showcases local freshness and creativity. Imagine sinking your teeth into the Croque Monsieur, its warm, gooey cheese and savory ham dancing on your taste buds, or indulging in the Fifi's Fish N Chips, where the perfectly crisp batter encases the freshest catch of the day.

For those seeking lighter fare, options like the Summer Goddess Salad and Caesar Salad provide a refreshing lift, while the Crispy Squid offers a delightful crunch that's hard to resist. And for burger enthusiasts, the Burger Champignon and Burger Royale promise to satisfy with their juicy patties and gourmet toppings.

Recent guests have heaped praise on their experiences at Fifi’s. One reviewer, Oleh Shlyk, enthused about the quick service and delicious food after a walk along the embankment, noting the friendly staff who promptly catered to their needs. Similarly, Michael Harris relished a cold iced coffee paired with a fresh carrot cake after a bike ride, remarking on the café's fantastic vibe and the extensive menu that tempts even the most undecided diners. Arundhati Kalamkar-Mhalgi couldn’t get enough of the café’s perfectly poached eggs, while Nelyn Bedonia found herself charmed by the welcoming atmosphere and swift service, a testament to the staff's dedication, even on a busy morning.

Whether you're looking to savor a hearty breakfast, grab a quick bite after a fun day outdoors, or simply enjoy a coffee while gazing out at the water, Fifi’s By The Beach promises a dining experience that’s not to be missed. With its exceptional menu and stunning location, it’s a local gem that truly embodies the spirit of seaside dining.

So the next time you find yourself wandering the beautiful shores of Williamstown, don’t overlook the chance to make lasting memories at Fifi’s. Indulge in good food, great coffee, and delightful service—your taste buds will thank you!

Service options
Outdoor seating
Takeaway
Dine-in
Delivery
Highlights
Great coffee
Great tea selection
Popular for
Breakfast
Lunch
Solo dining
Accessibility
Wheelchair-accessible car park
Wheelchair-accessible entrance
Wheelchair-accessible seating
Offerings
Alcohol
Beer
Coffee
Prepared foods
Quick bite
Small plates
Vegetarian options
Wine
Dining options
Breakfast
Brunch
Lunch
Dessert
Seating
Amenities
Toilet
Atmosphere
Casual
Cosy
Trendy
Crowd
Groups
Tourists
Planning
Accepts reservations
Payments
Credit cards
Children
Good for kids
Kids' menu
Parking
Free of charge street parking
Free parking lot
Parking
Openings Hours
Checking

Monday

07:30 AM - 03:30 PM

Tuesday

07:30 AM - 03:30 PM

Wednesday

07:30 AM - 03:30 PM

Thursday

07:30 AM - 03:30 PM

Friday

07:30 AM - 03:30 PM

Saturday

07:30 AM - 04:00 PM

Sunday

07:30 AM - 04:00 PM

193 Reviews
Oleh Shlyk

04 Oct 2025

We stopped by a café after a walk along the embankment. There are tables both inside and outside. Our order was brought quite quickly. The food was delicious, and we enjoyed it. The staff was friendly. I would recommend stopping by for a bite if you're in the area.

Michael Harris

19 Aug 2025

Stopped here for a cold iced coffee and cake after a bike ride. The staff were friendly and helpful. Iced coffee was excellent and the carrot cake was fresh. Did look at the menu and had plenty of great options. Maybe next time if we didn't have to finish the ride we will have a meal. The place has a great vibe. Definitely recommend

Arundhati Kalamkar-Mhalgi

06 Aug 2025

Always the perfectly poached eggs!!! Yum yum. Never disappoints. Overlooking the beach, nice corner cafe, serves delicious breakfast and good cup of coffee of your choice. $5 for a hash brown that looks like it’s been bought from Woolies, bit pricey in my opinion and also the hollandaise sauce that didn’t look like it was freshly made. But the eggs are always perfect

Nelyn Bedonia

22 Jul 2025

Came here with hubby for a late breakfast today. Been going to Williamstown for a very long time & have seen this place, but never thought of coming in. This place has probably changed management over the years & so glad we came in today. What a lovely place right across the ocean. It seemed busy enough for the morning, but the staff on board today were so friendly. Food & coffee arrived so quickly. Hubby & I shared a big breakfast and a ham & cheese croissant with a couple of coffees. The big breakfast was plentiful for 2, & the croissant was so flaky & buttery (what you want from a croissant). Thank you, Fifi's By The Beach. You guys are awesome. We'll be back again.... even during the winter season

M Nouman Bhatti

17 Jul 2025

Coffee, brownie combo of this place is very good. It's not Halal, so I didn't try other breakfast menu itmes

Tony Danino

06 Jul 2025

A great beach cafe overlooking the Bay, with delicious brekkies and cofee. Definitely worth there from the Eastern suburbs for a relaxing meal and visit the local Farmer's Mkt a short drive away

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